New luxury travel show in SAJanuary 11th, 2012 by Susan Reynard | Categories: Press Office
The 2012 Luxury Travel Show will be held at the Sandton Convention Centre from 3 to 5 August 2012 and is expected to showcase the best in travel and accommodation options available in South Africa, Africa and the world. Dedicated to creating an environment that reflects the quality of the products showcased, this new show aims to create a visitor experience through interactive show programmes, competitions and a “chill arena” ideal for travel planning discussions.
Products to be showcased include luxury trains, boats and planes, private game reserves, lodges and safaris, exclusive hotels, resorts, elite golf resorts and concierge and chauffeur services. Spas, specialist, cultural and experiential options, cruise companies, tourist boards and destination marketing companies.
It is not only about luxury either as it incorporates experiential and adventure travel as well: including customised travel; wining and dining; shopping destinations; and experiences such as whale watching in Antartica.
Mike Armstrong, show director, says,” The Luxury Travel Show is the first of its kind in South Africa and planned to be an annual event on the travel calendar. It is a unique and vital interactive marketing platform for discerning, affluent and frequent travellers who are least affected by the current economic downturn. The products on offer will entice them to include a closer-to-home option in addition to their continued international travel.”