Hilton celebrates Year of the DragonJanuary 19th, 2012 by Susan Reynard | Categories: hotels, industry, tourism
Hilton Hotels & Resorts ushered in the Year of the Dragon with an authentic Chinese New Year celebration on 17 January at Washington Hilton in the US. The celebration included the debut of a custom, 12-metre dragon designed for Hilton in China.
Hilton is welcoming both the Year of the Dragon and the growing number of international Chinese travellers with special holiday amenities at the 62 hotels in 15 countries offering Hilton Huanying, a program tailored for Chinese guests.
The brand will celebrate the Year of the Dragon from 23 January, the official start of the holiday, through to 6 February, by offering special amenities and traditions to guests at participating Hilton Huanying properties.
Derived from the Chinese word for “welcome” Hilton Huanying enables travellers, agents and tour operators to book participating hotels with confidence, knowing the hotels will meet the expectations and cultural needs of Chinese travellers visiting key international destinations.
“Our observance of the Chinese New Year builds on the authentic welcome we provide the growing number of international Chinese travellers through Hilton Huanying,” says Dave Horton, global head, Hilton Hotels & Resorts. “In key destinations around the globe, we will celebrate the Year of the Dragon with familiar comforts for our guests. As Hilton Huanying continues to expand and enter new markets, we remain committed to meeting the needs of today’s Chinese travellers and providing compelling reasons to choose Hilton.”
Hilton will mark the celebration with several distinctive offerings, including:
- Featuring displays of oranges and tangerines, symbolic of wealth and good luck in hotel lobbies
- Red envelopes containing 1 000 Hilton HHonors bonus points will be presented to each Hilton Huanying guest upon check in. The envelopes, symbolizing luck for the coming year, are traditional Chinese New Year gifts and are typically filled with money
- Special menu selections featuring traditional holiday fare will be available for guests and groups planning to celebrate at participating hotels. Authentic cold and hot dishes will be offered – ranging from steamed fish and minced beef to poached bok choy and wok-fried noodles – along with fresh fruit platters
The special Chinese New Year offerings will be in addition to core Hilton Huanying services and amenities, introduced by Hilton in the summer of 2011. Hilton Huanying extends an authentic welcome through amenities, service standards and dedicated Hilton team member training. Chinese travellers find familiar comforts in the arrival, guest room and Breakfast at Hilton experiences.
Elements of Hilton Huanying include: a front desk team member fluent in Mandarin; a selection of Chinese tea upon request, tea kettles, slippers and a dedicated television channel with Chinese programming; and authentic breakfast items including congee, dim sum, fried rice and noodles.
Community leaders, dignitaries and tour operators joined Hilton executives and team members on 17 January at Washington Hilton in Washington DC, a top US destination for Chinese visitors. Following a traditional lion dance, a custom Chinese dragon made its debut. Five hotels in the Washington, D.C. metro area participate in Hilton Huanying, including: Washington Hilton, Capital Hilton, Hilton Washington Dulles Airport, Embassy Suites Washington DC and Embassy Suites Washington DC Convention Center.
Hilton Huanying is available to any hotel within Hilton Worldwide’s 10 market leading brands.